Gavin Duffy | Why are Followers more Successful than Innovators.

Gavin Duffy

Name:

Gavin Duffy.

Topic:

Why are Followers more Successful than Innovators.

Synopsis:

Gavin will share examples of innovation where it is more profitable to copy rough innovation -  let the innovators make the hard yards in creating the market, and then swan in with an improved version and make it really successful.  Examples include:

Music:  Lou Reed was a musical innovator but was seen as an odd ball and really did not benefit financially from his genius until follower David Bowe copied him and improved on the genre

Social Media:  MySpace, and Bebo were innovators but it was Facebook who followed them, improved on the concept and were ultimately successful

Internet Browsers: Netscape and Yahoo were innovators but it was Google who followed them, improved on the concept and ultimately came to rule the browser and search worlds.

Smartphones: Blackberry were the original smart phone makers but iPhone improved on the concept and ultimately re-wrote technology history claiming to have invented the smart phone experience.

Previous Submission.

2016: Look to the Past to Determine the Future #cong16




CongRegation © Eoin Kennedy 2017 eoin at congregation dot ie